Just out! New global brands ranking.
Interbrand has released its Best Global Brands rankings for 2014, and once again, the list of 100 firms is topped by technology companies. Apple, valued at $118.9 billion, sits in the top spot, just ahead of Google at a price of $107 billion. Of the 100 firms on the list, 13 operate in the tech sector, and five of those are in the top ten — in addition to Apple and Google, IBM and Microsoft take the fourth and fifth slots in the rankings, while Samsung comes in seventh. Coca-Cola still appears in third place, bumped to a bronze medal after Apple and Google ended the drink empire’s 13-year reign at the top of Interbrand’s list last year.
You can see the entire article here.
You can see all of the Interbrand rankings on their site.
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